The Force for Good ToolKit™ is the full set of proprietary growth tools within the Force for Good System™-a transformational flywheel designed to amplify Impact, Scale and Profit.

Delivered as a downloadable PDF with links to proprietary worksheets and resources, the ToolKit is a living operating system for your business.
Start with the Essential Three Tools

1. The 4-Page Growth Plan™ - capture your strategy, vision and goals in just four pages.
2. The Transformational Map™ - see clearly how change and growth unfold in your organization.
3. The Seven Rituals of Innovation™ - establish rhythms like weekly MIG sessions and quarterly reviews to keep momentum alive.

Next the Toolkit helps you explore the foundation of your company-why you exist, what you stand for, and what future you're building. These tools include:
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• Inception Story - How your company began and why it matters

• Core Purpose Creator™ - The deeper "why" behind every risk, sacrifice and leap you've taken

• Company Vision Expander™ - Your picture of a brighter, better world
• 10-Year Impact Goal Distiller™ - The one bold outcome you want to achieve in a decade
• Core Values Revealer™ - How you and your team will succeed together

The next section of the ToolKit guides you to see your business through your customer’s eyes and build the systems that deliver profit and growth, including:
 

• Authentic Customer Avatar Designer™ – Define the one person your whole company exists to serve.
• WHO + WHAT Builder™ – Map customer pains and desires to your solutions.
• What Generates Profit Clarifier™ + Pricing & Break-Even Calculator™ – Discover which offerings fuel sustainable growth.
• Customer Journey Map™ – Experience your company through 17 steps across five lenses of experience.
• Area of Chosen Greatness Identifier™ – Choose the one place you’ll invest 10X energy.
• Three Feelings to Cultivate Finder™ – The emotions you want every customer to walk away with.
• Impact Mantras Developer™ – Repeatable phrases that carry your culture.
• Customer Enrollment Funnel Designer™ – From suspects → prospects → loyal ambassadors.

• Growth Model Builder™ – How many customers you need to hit your goals.

This final section helps you align vision with numbers, strategy, and leadership practices including:

• Prosperity Expander™ – Define what freedom, security, and prosperity mean for you and your family.
• 4-Page Impact Plan™ – Capture your entire plan in four pages.
• Company Stages Assessment™ – Identify where you are (Existence → Survival → Scale → Impact).
• Six Critical Reports + FFG Key Metrics Dashboard™ – Track what really matters.
• Focused SWOT™ – Spot strengths, weaknesses, opportunities, and threats tied to your goals.
• 12-Month Breakthrough Goal & Plan™ – Define the one breakthrough that changes everything.
• Pro Forma Forecast & Budget Generator™ – A do-it-for-you tool to help fund your dream.

And finally—tools to shape how you lead:
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• Seven Rituals of Innovation™ – Annual retreats, quarterly reviews, weekly MIGs, daily huddles.

• Be Wise, Be Transformative, Be of Highest & Best Use™ – States of being that elevate you and your team.